H&R Block Nationwide Town Hall Broadcasts

H&R Block Canada partners with Maven to produce their quarterly nationwide town halls, broadcasting live from their Calgary headquarters to employees in 1,000 branches across the country. The town halls are a cornerstone of H&R Block’s internal communications strategy, and the production standard is held to match the professionalism of the executive team presenting.

Maven deploys the ASTRA production core with a single broadcast camera and an on-camera teleprompter, allowing executives to read from their script while maintaining direct eye contact with the lens for a more natural on-camera presence. The studio setup includes specialized lighting with RGB background illumination matched to H&R Block’s brand. A dedicated rehearsal day is built into every production, giving Maven’s teleprompter operator time to work closely with the executive team to refine and rehearse scripts before the live event. Past town halls have incorporated various interpretation options, including English and French simultaneous interpretation, separate French livestreams with French simultaneous interpretation, and French on-screen content. A four-person Maven crew manages the full production.